Continuing Education

How do you make your designs pop? This course will cover what you need to know about working with type and help you to master the ability to execute design projects from concept through completion. A strong emphasis is placed on the use of typography and its relationship to illustration, photography and visual storytelling. We will study the works of some of the greatest design masters known for their affinity to type. Real-life assignments will be given in areas such as branding, digital/web/social media, book jackets, packaging, editorial, posters and advertising. All aspects of design will be addressed. The work completed in this course can be used to build a portfolio.
Note: A working knowledge of design programs (Adobe Creative Cloud, Figma, Canva, etc.) is recommended. All students with an active registration in this course will be given free access to the Adobe Creative Cloud. This section of DSC-2066 is held on campus at SVA through a combination of regularly scheduled sessions during the listed course hours, as well as asynchronous material that may include prerecorded lectures and media, and interactive discussions.