Screening

MPS Branding presents a premiere of thesis work by the class of 2023. With recent global, societal and cultural events happening alongside the rapid evolution of media and technology, understanding the evolutionary phenomenon of metamorphosis is key to ensuring brands continue to maintain or improve their position in the marketplace. This year, the class of 2023 explored these ideas theme: Media + Metamorphosis = Mediamorphosis.

Through robust critical analysis, students repositioned media culture brands that have fallen out of pace with culture. The criteria included how to reposition these brands, develop strategies for greater relevance and create new tactics in a rapidly changing media landscape.

This in-person event will showcase a diverse range of brand repositions and thoughtful solutions. Don't miss this opportunity to witness the next generation of masters in branding making their mark on the world.