Repositioning Culture: Protection
The COVID-19 pandemic is a collective human experience which has tested the resiliency of our institutions, social structures and communities. And in that process, these structures have been subjected to a wide variety of analyses and criticisms.
As vaccinations begin to offer glimpses of a post-COVID world, the MPSBranding class of 2021 directed its theses towards a general theme of “protection.” Five teams of students investigated “protection” through the lens of the United States Department of Agriculture (USDA), the Metropolitan Transportation Authority (MTA), the Department of Housing and Urban Development (HUD), the United States Space Force (USSF) and Cryptocurrency.
The class of 2021 has sought to critically reflect on the past year and reimagine ways to protect our collective future. Join them Thursday, August 5, at 2:00pm ET (11:00am PT) for the SVA Masters in Branding Class of 2021 Virtual Thesis Presentations on YouTube Premiere.