Strategist, Purpose

MFA Design for Social Innovation


BA, Yonsei University; MFA, School of Visual Arts


Previous professional experience

Strategist, Ace Content; design strategist, SAP; design researcher, United Nations Human Settlements Programme; video journalist, South Korea Ministry of Foreign Affairs


Clients include

Bill and Melinda Gates Foundation, Donors of Color Network, Vaseline, Wikimedia. Former clients include: Sony, Carhartt, Under Armor, San Pellegrino, Budweiser, Headcount, Samsung, Green Peace, Red Cross, South Korea Ministry of Education, Department of Defense


Publications include

Untangling Philanthropy


Awards and honors include

First Place, UN Global Peace Design Competition