Continuing Education

Are you a design professional passionate about branding, a creative who is eager to expand your skills, or someone curious to learn more about the power of design? This course is for you. Prepare to transform your approach to visual communication! Successful design has the ability to shape reality, and a designer's craft is to skillfully inform the viewers' perception. Elements such as color, form, typography and composition are not mere visual choices, but potent messengers that evoke emotions, guide interpretations and profoundly affect our personal experiences. Discover the deeper context behind visual choices and explore how psychological, social and cultural variables influence your own sense of style and aesthetic. Unlock your creativity by understanding and engaging more consciously in your artistic process. You will find new sources of inspiration that dramatically broaden your creative scope and allow you to combine visual vocabulary with skill, purpose and originality. Put what you discover to work and complete the course having developed a stunning, portfolio-level brand identity that showcases your understanding of how successful visual communication in design and branding works-and documents your creative expertise to put it into action.
Note: This course is held on campus at SVA.