SVA Subway Series Hall of Fame: Paula Scher 03:37

Renown designer Paula Scher has taught at the School of Visual Arts for over 35 years. As a partner at the design firm Pentagram since 1991, she has created branding and logos for Citibank, the Public Theater, Tiffany & Co., and more. Her work is in the collections of the Centre George Pompidou, the U.S. Library of Congress and the Museum of Modern Art, among other institutions.

SVA Channels

  • Graphic design of Life@SVA type
  • Portraits of Identity title card
  • Graphic that says "Diversity in 3D: Defining and Deconstructing through Dialog"
  • SVA Sketchbooks logo
  • SVA Cribs logo
  • SVA Features logo
  • A Day at SVA logo
  • Inside Look logo
  • SVA is... logo
  • SVA Creators with a dark blue flower logo on a halftone light blue background.